A logo is an easily identifiable and memorable representation of your company, the single most important aspect of your corporate identity. Your logo is a representation of your company, second only to your company name when it comes to assisting brand recall.
Since a logo is so key, it’s important to spend focused time on it – deciding on precisely the tone of the logo, the colours and content. Would the company name in an elegant typographical style suit? An icon? An image or cartoon? Creating a strong corporate identity is a crucial step towards defining your company. And a good logo is crucial to creating a good corporate identity.
At Mot Juste, our deep understanding and appreciation of corporate tone and identity standards comes from our rich experience in communication and presentation. Our understanding of the importance of a standard look-and-feel across communication makes us a great partner to work with when it comes to creating a logo for your company or a theme element for your specific event, landmark or campaign.